about

About

Born in Memphis, Raised Coast-to-Coast

At Sullivan, we help brands win in the marketplace by creating more powerful relationships with people. Whether those people are your employees, your customers, or your prospects. Our agency has been built around the concept that innovation thrives when creativity meets strategy. This results in compelling narratives and impactful campaigns that resonate with audiences worldwide. We strive to inspire action, and drive results with everything we do regardless of the size and scope of a client engagement because we know effective communication will always make a difference.

While we are based in Memphis, TN, half of our team lives beyond the Bluff City in places such as New York, Los Angeles, Dallas, Blacksburg, Savannah and Yakima. We are not restrained by geography when looking for great marketers, collaborators, and communicators to join our team.

Our approach to the work and our professional relationships are shaped by our core values which were established with input from our entire team. These represent who we are as people and the things we believe contribute to great outcomes. Our most successful relationships have been when all parties were aligned on these values.

Values

To Know Us is to Know Our Values

  • Bravery We believe in bravery that is thoughtful, not reckless. We fearlessly push boundaries while staying rooted in insights, ensuring every decision is strategic and purposeful. Our approach is bold yet calculated, driving our clients to new heights without unnecessary risks.

  • Candor Clear and objective communication is the foundation of our relationships. We foster honest dialogue, free from personal agendas, where authenticity and empathy reign supreme. We speak truthfully, listen attentively, and always strive for transparency in our interactions.

  • Curiosity We are perpetual learners, fueled by an insatiable curiosity. We ask questions, challenge assumptions, and collaborate openly to uncover new perspectives and possibilities. Our commitment to exploration drives us to continuously improve, keeping us at the forefront of industry trends and innovations.

  • Inclusion Diversity is not just a buzzword; it's woven into the fabric of our agency. We celebrate the richness of varied perspectives, prioritizing equity and inclusion in everything we do. By considering all points of view, we create campaigns that resonate with diverse audiences and foster a sense of belonging for everyone.

  • Kindness In a fast-paced industry, kindness is our compass. We believe in treating others as we want to be treated, fostering a culture of respect and understanding. We assume positive intent, cultivate meaningful connections, and champion empathy in every interaction.

  • Together, these values form the cornerstone of our agency culture, guiding us as we navigate complex challenges and seize exciting opportunities. Whether you're a global brand or a local startup, we're here to partner with you on your journey to success.

    Let's create something extraordinary, together.

Capabilities

Account Service

  • Account Management

  • Budget Planning

  • Plan Development

  • Analysis & Reporting

Creative

  • Concept Development

  • Brand Identity

  • Design

  • Broadcast 

  • Digital/Social

  • Experiential

Digital

  • Web Design & Development

  • Web & Email Hosting

  • App Design & Development

  • Content Management Solutions

  • SEO & SEM

  • Social Media Management

  • Measurement & Analysis

Media Management

  • Research

  • Planning & Buying

  • Measurement & Reporting

Public Relations

  • Media Relations

  • Thought Leadership

  • Crisis Communications

Strategy

  • Consumer Insights

  • Market Research

  • Testing (Qual/Quant)

  • Brand Planning

  • Brand Positioning

Leadership

Brian Sullivan Partner, CEO

Keith Goldberg Partner, Executive Creative Director

Matt Washburn VP, Director of Account Service

Kate Metcalf EVP, Strategy & Planning

Kayla Earwood VP, Product

Ralph Berry SVP, Public Relations

Amy Sharp EVP, Operations