This Is How "Wealth Creates"

An expanding financial services firm with offices stretching from Dallas to Atlanta, Addicus asked Sullivan to help it activate marketing as an engine for continued growth. The effort began with strategy and positioning work, led to an updated brand identity and redesigned website (launching in March, 2023), and manifest in a new external marketing campaign – "Wealth Creates" – that brings it all to life. 

<div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/799561829?h=5f0982de25&amp;badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Addicus Promo Mix 021523-with-logo-SULLIVAN-720"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script>